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DANONE DANETTE POP
BILLES 3 CHOCOS
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XTC insight Key Information DANETTE POP dessert in an interactive packaging XTC Axis / Trend(s)
Innovation type(s): Marketing positioning
Product being processed by XTC   3,5
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MARKET insight Brand: DANONE DANETTE POP Manufacturer: DANONE - Website Country: France Description: DANETTE POP dessert in an interactive packaging. Activation operation on pack based on visual recognition of Shazam. Allows to win football games tickets or gift cards in a sports store. Category: FRESH PRODUCTS / DAIRY PRODUCTS / Fresh desserts (mousses, creams, liegeois) Article: BILLES 3 CHOCOS Specificity: Chocolate dessert cream with small crunchy balls coated with three chocolates. |
TECHNIC insight Observation Date: 07/2016 Packaging: Plastic bi-parted cup by pack of 4. Cardboard sleeve overwrapping. Preservation: between 0° and +4°C. XTC Code: 198176 |
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