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EARLYBIRDS


MANGO BAOBAB

XTC insight



Key Information

Plant-based breakfast drink in a compostable bottle made from sugar cane


XTC Axis / Trend(s)

- Primary
HEALTH: Vegetal
- Secondary
ETHICS: Ecology

Innovation type(s):

Component - Recipe
Packaging
Marketing positioning



Top XTC


Product being processed by XTC
3,5

MARKET insight



Brand:

EARLYBIRDS

Manufacturer:

INDIEGOGO, INC - Website

Country:

United-Kingdom


Description: Plant-based breakfast drink in a compostable bottle made from sustainable sugar cane. Contains 50% less sugar than regular smoothies. High in protein and fiber. No added sugar. Cold pressed.


Category: FRESH PRODUCTS / CHILLED SUBSTITUTES / Plant-based drinks


Article: MANGO BAOBAB

Specificity: Plant drink with coconut milk, mango puree and baobab.


Time of consumption

Breakfast

Target

Vegetarians



TECHNIC insight



Observation Date: 02/2019


Ingredients: plant milk (water, coconut milk: 5%), mango puree: 17%, orange juice, whole oats: 4.5%, banana puree, lemon juice, broad bean (protein), flax seed, baobab: 1%, antioxidant (ascorbic acid).


Packaging: Plastic bottle. Total volume: 300ml.


Preservation: between 0° and +4°C.


XTC Code: 218847

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